The Birth of the Diamond Engagement Ring

“A diamond is forever.” This notion is so intertwined with our idea of marriage that it’s hard to believe it came from a highly successful ad campaign. Frances Gerety, a copywriter for the advertising agency N.W. Ayer, invented this turn of phrase back in the 1940s. Needless to say, it stuck. Continue reading “The Birth of the Diamond Engagement Ring”

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Celebrating Love in Style

The design of a wedding ring or band is just as important as finding the perfect wedding dress. Here are some hot wedding ring (band) trends to celebrate your love in style. Continue reading “Celebrating Love in Style”